AboutWelcome to Free Software Daily (FSD). FSD is a hub for news and articles by and for the free and open source community. FSD is a community driven site where members of the community submit and vote for the stories that they think are important and interesting to them. Click the "About" link to read more...
"Paradoxically, the viral clause, the part of the GPL licensing framework that so many people objected to because it wasn't business friendly, made the license business friendly - in the future, a license that liberates business from the drug of DRM and the prison of software patents may turn out to have been equally prescient and business friendly..."
"In the beginning, there was Stallman.Richard Stallman, Biblical in appearance with long beard, could be mistaken for a long-ago prophet.Self-righteous, obstreperous and outspoken Stallman and his rebellion against the centralized world of computer software, is the jumping-off point for Viral Spiral: How the Commoners Built a Digital Republic of Their Own, by David Bollier, one of the co-founders
In a recent post I wrote called "Linux has no marketing, but what if it did?" I made the point that with Microsoft's Windows 7 OS coming out on October 22nd, there will be a blitz of marketing around it, and noted that there never is any such blitz promoting Linux.
Now while I'm no self proclaimed marketing guru (Actually, I really suck at marketing), I am fairly versed in the simple science of economics. And since the two of them (marketing and economics) are more or less tied together, you have to have mastery of both if you want to succeed. And that's the way it is with Linux.
Hal Steger and Alberto Onetti - both of mobile open-source leader Funambol - discuss open-source marketing in the Enterprise Open Source Journal. Well worth a read, especially for those who persist in believing that open source succeeds in the absence of good marketing. In fact, real commercial success in open source comes as a direct result of savvy marketing.
At the Recent Ohio (GNU)LinuxFest, I talked about the importance of promoting your FOSS projects, covering some of the tasks project teams need to engage in, working with the press, and handling negative publicity. This is the first in a series of articles aimed at helping project teams by going into more details. Here we consider how your home page figures into your marketing process.